With 95% of all consumers listening...at home, work and in their cars, radio gives you a captive listener. By tactful planning and show specific placement across the United States, we can pinpoint your target audience and deliver return on investment.
Fact: . 2 out of 3 adults listen to radio during TV prime time
. Radio reaches 95% of consumers every day
. 61% of adults have radios at work
. 95% of all automobiles have
. 78% of adults are reached weekly by car radio alone
. 98% of ALL households have radios
The closer a media impression can get to the cash register, the better its chance of actually influencing the purchase. A major study found that, among the four primary media, the elapsed time between exposure and the day's largest purchase is shortest with RADIO!
